Disease State Awareness Campaign: PCOS
Disease State Awareness Campaign: PCOS
The Ask: Create a Disease State Awareness Campaign for PCOS with the purpose of raising awareness and targeting under-diagnosis.
This required the use of extensive data, social media and influencers, a developed core strategy, and teamwork. With the help of 4 other Publicis Health interns, we created a campaign targeting under-diagnosed women with PCOS, a celebration of their stories, and a network that rallies around open communication. I was able to take the data points, key strategy, and copy and visually communicate it to Publicis Health senior leaders.